The Boating Industry Association (BIA) is concluding 2024 with a host of accomplishments, advancing its mission to support members representing the full width of the marine industry and promote the boating lifestyle, according to CEO Andrew Scott.
Scott said BIA had delivered a strong program to underpin its commitment to strategic key priorities of jobs, promoting boating, advocacy to government and services to members.
“This year marked the acquisition of the Marine Jobs brand and digital platforms, enhancing career pathways and opportunities across the marine industry” he said. “Boatsafe Training QLD joined the BIA en masse, a second Marine Academy location in Redlands was opened in partnership with the Industry School and more than 1000 high school students were engaged at boat shows.
“Most recently BIA launched the Marine Jobs Mentor Program, fostering connections between experienced professionals and emerging talent, furthering BIA’s commitment to training the next generation.”
The Sydney International Boat Show generated a total economic output of $353 million and attracted nearly 42,000 attendees with thousands more in the non-ticketed areas. The show had more than 618 boats on display with 185 exhibitors, while a packed program of forums tackled pressing industry issues with participation from government and industry leaders with international representation. This included the CEO of ICOMIA through to a special delegation from the Papua New Guinea National Maritime Safety Authority.
Sustainability took centre stage at the show with Lisa Blair’s appointment as BIA Sustainability Ambassador and Steber International receiving the BIA Sustainability Award for 2024.
BIA welcomed 70 new members, with the total now approaching 700, and saw the appointment of numerous new industry partners, including The Australasian Institute of Marine Surveyors, Australian Institute of Engineering and Melanoma Institute of Australia, and GMSV as BIA’s official towing partner.
BIA also now represents the industry on 49 committees across State, National and International arenas in a bid to seek improved outcomes in priority areas for boating.
The Discover Boating campaign achieved remarkable reach, with millions of views and impressions across TV and digital, solidifying its role in inspiring new and returning boaters.
“It has been a busy and productive year with our team working for our members and the industry as a whole. It’s very encouraging to see growth in our membership and that our achievements domestically and internationally are being recognised and so well received,” said Scott.
For a full summary of achievements, access the 2024 Report Card here.
